Practical guides on event branding, printed gazebos, banners, flags and exhibition stands. Made for the people putting them up.
What you are actually buying when you buy large format printing: the two machine types, what drives the price, artwork rules at metres wide, and when a standard product does the same job for less.
Read articleA practical guide to the kit that actually brands an event: what works at 100 metres, across the room and at arm's length, the core outdoor and indoor setups, and the order to buy it in.
Read articleA backdrop ends up in every photo taken in front of it. This is how to design one that reads on camera: logo spacing, the head zone, finish, and curved vs straight.
Read articleA practical guide to choosing the right gazebo for your outdoor event. Frame options, sizes, and which BW model fits which event type.
Read articleTrade show stand checklist: which pop up banner format, what sizes work, and how to combine pull ups and backdrops without breaking budget.
Read articleFeather, sail, telescopic, backpack. The eight flag formats BW prints, what each does best, and how to pick for your activation.
Read articleFrom tablecloths to kiosks: the complete trade show equipment list, what each piece does, and how it ties together into a stand visitors actually walk into.
Read articleWhen pop ups and banners aren't enough: domes, arches, towers and Glo Lanterns that make an entrance memorable instead of forgettable.
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